Section 43100 Of Article 16. California-grown Seal From California Food And Agricultural Code >> Division 17. >> Chapter 2. >> Article 16.
43100
. (a) The terms "California grown," "California-grown," and
similar terms with identical connotations shall be used in the
labeling or advertising of agricultural products as follows:
(1) The terms "California grown," "California-grown," and similar
terms with identical connotations may be used for marketing,
advertising, or promotional purposes only to identify food or
agricultural products that have been produced in the state or
harvested in its surface or coastal waters.
(2) The secretary may adopt guidelines, rules, and regulations to
further define acceptable uses of the terms "California grown,"
"California-grown," and similar terms with identical connotations and
to prevent any misleading use of the terms.
(b) A false, deceptive, or misleading use of the term "California
grown," "California-grown," or similar terms with identical
connotations, or of any seals or other identities officially adopted
by the department in connection with these terms, or any unwarranted
use of these items or terms, shall be subject to the provisions and
penalties set forth in Chapter 9 (commencing with Section 890) of
Part 1 of Division 1.